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  • Optimize Lead Generation & Inbound Marketing; A collection of Tips
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Leadership Team

Paul Mosenson
Founder and President, NuSpark Marketing
"Paul Mosenson, Founder and President, NuSpark Marketing"

Our vision is to help companies understand that marketing isn’t just a list of tactics, but an integrated strategy designed to generate quality leads and sales. We wish to be your marketing partner with the goal to drive more traffic to your website, convert more traffic, and help you sell more leads.”

Paul is a seasoned marketing vet of 25 years. Experienced in b2b marketing as well as consumer marketing, Paul can step in and help problem solve within almost any industry. His vision is to help companies with thoughtful marketing strategy and tactics that cover the entire funnel of “leads to sales.”

As Media Director at a full-service ad agency, Paul managed large media and marketing budgets. In addition to his comprehensive media experience, he is also adept at social media and offers his services for training, implementation, and measurement. Further, he is an expert on analytics and media measurement.

For more than 20 years, Paul has been building strategic, comprehensive multi-media marketing campaigns that get results. He possesses a unique expertise in traditional, interactive, and social media. In the last few years, Paul has become a national thought leader on lead generation and content marketing. His vast and versatile marketing experience spans the fields of healthcare, financial services, business-to-business, economic development, technology, retail, state-funded programs, automotive, and tourism.

He is a professional that believes in developing effective win-win business partnerships, and as such he always employs a consultative, team approach when working with clients and business partners. 

NuSpark Marketing is the firm Paul founded in early 2010. We give your marketing a “new spark” by implementing a new approach to lead management. Lead management is the process of putting together sound strategies that generate quality website visitors that convert into leads via engaging websites and landing pages, and then convert into sales via lead nurturing platforms called marketing automation. 


Google Certified 



Apryl Parcher

Executive Director, Social Media


Apryl has over two decades of entrepreneurial experience in both service, b2b and retail industries, with over ten years as a copywriter, journalist and content consultant. Her writing experience spans both print and web content, and she is also a Certified Social Media Strategist. Apryl has written marketing copy for a wide range of business types, from small businesses to Fortune 500 companies like SAP Business Objects. Apryl has studied direct-marketing and social media marketing extensively both in practice and through interaction and study with such industry leaders as Mari Smith, Michael Stelzner, Bob Bly- demonstrating her skill by her many successes for her clients, such as Pacific Naturals (increased business 30%), Biz M Solutions (increased business 25% in 12 weeks), Milburn Orchards (increased business blank). In 2008, she competed and won the coveted Michael Stelzner white paper apprentiship against nearly 100 other top writers. Today she continues to write voluminously and speaks and consults on marketing and social media topics. When she isn’t chained to her computer, you can find her out and about conducting seminars and workshops for business organizations on social media and other marketing topics. Apryl helps our clients with the following, and has also finished her first social media book in 2012, Solving the Social Media Puzzle. 

  • Consulting/Training Services
  • Social Media Marketing Assessments and Marketing Plans
  • Done-For-You Profile Creation/Enhancement on Social Platforms:
  • Done-For-You Profile Creation/Enhancement on Social Platforms:
    • Facebook Pages and Tabs
    • Twitter profile/background design
    • LinkedIn profile enhancement
    • YouTube channel creation/background design






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