Tony Karrer, founder of Browse My Stuff and the person behind Social Media Informer and B2B Marketing Zone offered to do some Filtering and Curating in preparation for my upcoming webinar: How to measure the ROI of online and offline media channels with analytics.
Tony researched using those sites and looking at topics such as Social Media B2B Analytics, B2B Marketing ROI and B2B Marketing Analytics and B2B Social Media ROI.
Here are the top 60 articles:
- Tracking Social Media, Email & Advertising with Analytics
- Are You an Analytics Leader?
- Using Google Analytics to Measure Social Media Success
- B2B Marketing Analytics
- Calculating the Value of a B2B Marketing Campaign
- Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence
- Web Analytics for B2B Lead Generation
- Using Social Media: Part 6 – Measurement
- Social Media Tracking 101
- 6 Really Simple Marketing Metrics for your Execs
- Four Ways to Measure Social Media Marketing Results
- Marketing Effectiveness Assessment: Measuring What Matters Assessment
- Is this the final answer to social media measurement?
- Can a social media strategy boost your lead generation efforts?
- 5 Ways to Better Marketing Performance with Marketing Operations
- Deconstructing Twitter: Analytics for Reach and Impressions
- Be Careful What Assumptions You Make with Analytics
- 5 Ways to Make A Better Analytics Presentation
- Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals
- How to Use Web Analytics to Become a Better Marketer
- Twitter success stories: Explaining the ROI of Twitter
- Real Examples of Social Media ROI
- How to Calculate Social Marketing ROI
- The Social Media ROI Debate
- Marketing Automation ROI: Efficiency or Revenue?
- Crunching the real numbers on social media ROI
- B2B Lead Generation Blog: The Difference Between ROI and Marketing Accountability
- Dramatically improving marketing conversion ROI with “social” landing pages
- What is the ROI of Lead Management?
- Social Media ROI vs. RONI
- B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Customers.
- B2B Marketing: Trust + Community = ROI
- Measure Your ROI on Social Media Leads
- How a Pencil & Paper Can Help You Measure Marketing ROI
- Lead Nurturing – How to track ROI?
- Three reasons why the “experts” are wrong about social media measurement
- Measuring Outcomes in B2B Social Media – It’s Time to Start
- Hard Data to Justify Your Marketing Automation Investment
- No patience for the ROI of Social Media discussion
- 9 Marketing Automation Metrics
- Is this the final answer to social media measurement?
- Measuring Outcomes in B2B Social Media – Part II: A Model
- Four Ways to Measure Social Media Marketing Results
- Measuring the ROI of B2B Social Media
- Understanding the ROI of Customer Evangelism
- Improving B2B Marketing ROI: Thought Leadership With Merry Elrick
- Increasing Marketing ROI: The Top 5 Tips from our B2B Thought Leaders
- 31 Social Media Stats and Anecdotes
- Five Social Media Marketing Reports and Guides Worth Checking Out
- 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)
- Understanding the Value of Social Media Data
- 24 Full Service Tools to Manage B2B Social Media
- Social Media Lead Generation for B2B
- Finding B2B Social Media Tools That Add Value – not Just Time
- 13 Truths About Social Media Measurement | Brass Tack Thinking
- Social Media Optimization Tools
- Twitter success stories: Explaining the ROI of Twitter
- Real Examples of Social Media ROI
- How to Calculate Social Marketing ROI
- B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Customers.
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